Breakthrough Advertising

15.99

Breakthrough Advertising

Authors: Eugene M. Schwartz

Year: 2004

Publisher: Bottom Line Books

Language: english

ISBN 13: 9780887232985

ISBN 322887232981

Categorie: Sales and Marketing

Pages: 239

Category:

Breakthrough Advertising

Breakthrough Advertising: How to Write Ads that Shatter Traditions and Sales Records

Do you want to learn how to write ads that can create new markets, generate massive sales, and make you a fortune?

If so, you need to read Breakthrough Advertising by Eugene M. Schwartz, one of the greatest copywriters and market-makers of all time.

Breakthrough Advertising is not just a book for copywriters and advertising experts. It’s a book for every business owner, marketer, or anyone who needs to increase sales.

The reason why is because it deals with how to channel the forces in the marketplace that control sales. It shows you how to identify the stage of awareness and sophistication of your prospects, and how to write headlines and ads that will capture their attention, arouse their desire, and persuade them to buy.

Breakthrough Advertising is a masterclass in direct-response copywriting, based on decades of experience and millions of dollars of testing. It reveals the timeless principles and techniques that can make any ad more effective and profitable.

Here are some of the things you will learn from this book:

  • How to find your dream market and tap into their hidden needs and wants
  • How to write headlines that will stop your prospects in their tracks and make them eager to read your ad
  • How to use the 40-40-20 rule to craft a winning offer that will beat your competition
  • How to use the five levels of market sophistication to create ads that will stand out and appeal to your prospects
  • How to use the four types of proof to build credibility and trust with your prospects
  • How to use the power of emotion and logic to overcome objections and close the sale
  • How to test and optimize your ads to maximize your response and revenue

Breakthrough Advertising is a rare and valuable book that has been out of print for years and sells for hundreds of dollars on the secondary market. Now, you can get it as an ebook for a fraction of the price and access it instantly on your device.

Don’t miss this opportunity to learn from one of the best copywriters and marketers who ever lived. Order your copy of Breakthrough Advertising today and discover how to write ads that will open up a whole new market and make you a fortune.

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