The Persuasion Code How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime

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The Persuasion Code How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
Authors: Christophe Morin
Year: 2018
Publisher: Wiley
Language: english
ISBN 13: 9781119440703
ISBN 820111944070X
Categorie: Sales and Marketing
Pages: 352
Edition: 1st

Availability: 5000 in stock

SKU: 9781119440703 Category:

The Persuasion Code How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime Christophe Morin, Patrick Renvoise

Capture, convince, and close-scientifically
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMapâ„¢. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful by unveiling a credible and practical approach towards creating a breakthrough persuasion strategy.
This book will satisfy your interest in neuromarketing, scientific persuasion, sales, advertising effectiveness, website conversion, marketing strategy and sales presentations. It’ll teach you the value of the award-winning persuasion model NeuroMapTM : the only model based on the science of how your customers use their brain to make any decision including a buying decision. You will appreciate why this scientific approach has helped hundreds of companies and thousands of executives achieve remarkable results.
Written by the founders of SalesBrain who pioneered the field of neuromarketing
SalesBrain has trained more than 100,000 executives worldwide including over 15,000 CEO
Includes guidance for creating your own neuromarketing plan
Advance your business or career by creating persuasive messages based on the working principle of the brain.
Categories:
Business & Economics – Sales & Marketing
Year:
2018
Edition:
1st
Publisher:
Wiley
Language:
english
Pages:
352
ISBN 10:
111944070X
ISBN 13:
9781119440703
File:
10.43 MB

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