Signs and Machines: capitalism and the production of subjectivity

$9.99

Signs and Machines: capitalism and the production of subjectivity
Authors: Maurizio Lazzarato
Year: 2014
Publisher: The MIT Press
Language: english
ISBN 13: 9781584351306
ISBN 10: 1584351306
Categorie: Poetry, American Poetry
Pages: 281
Edition:

Availability: 5000 in stock

SKU: 9781584351306 Categories: ,

Signs and Machines: capitalism and the production of subjectivity Maurizio Lazzarato
Translated by Joshua David Jordan
“Capital is a semiotic operator”: this assertion by Félix Guattari is at the heart of Maurizio Lazzarato’s Signs and Machines, which asks us to leave behind the logocentrism that still informs so many critical theories. Lazzarato calls instead for a new theory capable of explaining how signs function in the economy, in power apparatuses, and in the production of subjectivity.
Moving beyond the dualism of signifier and signified, Signs and Machines shows how signs act as “sign-operators” that enter directly into material flows and into the functioning of machines. Money, the stock market, price differentials, algorithms, and scientific equations and formulas constitute semiotic “motors” that make capitalism’s social and technical machines run, bypassing representation and consciousness to produce social subjections and semiotic enslavements.
Lazzarato contrasts Deleuze and Guattari’s complex semiotics with the political theories of Jacques Rancière, Antonio Negri and Michael Hardt, Paolo Virno, and Judith Butler, for whom language and the public space it opens still play a fundamental role. Lazzarato asks: What are the conditions necessary for political and existential rupture at a time when the production of subjectivity represents the primary and perhaps most important work of capitalism? What are the specific tools required to undo the industrial mass production of subjectivity undertaken by business and the state? What types of organization must we construct for a process of subjectivation that would allow us to escape the hold of social subjection and machinic enslavement? In addressing these questions, Signs and Machines takes on a task that is today more urgent than ever.
Maurizio Lazzarato is a sociologist and philosopher in Paris. He is the author of Governing by Debt and Signs and Machines: Capitalism and the Production of Subjectivity, both published by Semiotext(e).
Categories:
Poetry – American Poetry
Year:
2014
Publisher:
The MIT Press
Language:
english
Pages:
281
ISBN 10:
1584351306
ISBN 13:
9781584351306
File:
17 MB

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Signs and Machines: capitalism and the production of subjectivity
$9.99

Availability: 5000 in stock