Power Branding: Leveraging the Success of the World’s Best Brands

$9.99

Power Branding: Leveraging the Success of the World’s Best Brands
Authors: Steve McKee
Year: 2014
Publisher: Macmillan
Language: english
ISBN 13: 9781137278845
ISBN 6371137278846
Categorie: Sales and Marketing
Pages: 256
Edition:

Availability: 5000 in stock

SKU: 9781137278845 Category:

Power Branding: Leveraging the Success of the World’s Best Brands Steve McKee

A marketing expert explains why some small companies grow into bigger and better organizations and others falter and asserts that companies can best expand their brand by using creative and sometimes counter-intuitive strategies to generate growth. 20,000 first printing. Categories:
Business & Economics – Sales & Marketing
Year:
2014
Publisher:
Macmillan
Language:
english
Pages:
256
ISBN 10:
1137278846
ISBN 13:
9781137278845
File:
286 KB

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