Messages Signs and Meanings: A Basic Textbook in Semiotics and Communication

$9.99

Messages Signs and Meanings: A Basic Textbook in Semiotics and Communication
Authors: Marcel Danesi Ph. D.
Year: 2004
Publisher: Canadian Scholars Press
Language: english
ISBN 13: 9781551302508
ISBN 10: 1551302500
Categorie: Society, Politics and Philosophy, Anthropology
Pages: 410
Edition: 3rd

Availability: 5000 in stock

SKU: 9781551302508 Categories: , ,

Messages, Signs, and Meanings: A Basic Textbook in Semiotics and Communication Marcel Danesi Ph. D.
This text is designed to provide a basic introduction to semiotics and communication theory, with plenty of examples from, and applications to, popular culture. It aims to make accessible the technical and often abstruse subject matter of sign theory in practical ways, with illustrations in such areas as myth. storytelling, television, advertising, clothing, and architecture. Without overwhelming, this introduction allows students and interested general readers to get a comprehensive look at what semiotics and communication theory are all about. Messages, Signs, and Meanings can be used directly in introductory courses in semiotics, communications, media, or culture studies. Additionally, it can be used in courses dealing with cognate areas of investigation (psychology, mythology, education, literary studies, anthropology, linguistics) as a complementary or supplementary text. The text builds upon what readers already known intuitively about signs and then leads them to think critically about the world in which they live–a world saturated with images of all kinds that a basic knowledge of semiotics can help filter and deconstruct. The text also provides opportunities for readers to do ”hands-on” semiotics through the exercises and questions for discussion that accompany each chapter. Biographical sketches of the major figures in the field are also included, as is a convenient glossary of technical terms. The overall plan of the book is to illustrate how message-making and meaning-making can be studied from the specific vantage point of the discipline of semiotics. This third edition also includes updated discussions of information technology throughout, focusing especially on howmeanings are now negotiated through such channels as websites. chat rooms, and instant messages.
Categories:
Society, Politics & Philosophy – Anthropology
Year:
2004
Edition:
3rd
Publisher:
Canadian Scholars Press
Language:
english
Pages:
410
ISBN 10:
1551302500
ISBN 13:
9781551302508
Series:
Studies in Linguistic and Cultural Anthropology
File:
292 MB

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Messages Signs and Meanings: A Basic Textbook in Semiotics and Communication
$9.99

Availability: 5000 in stock