MarTech Simplified: How to Make Sense of Marketing Technology & Marketing Automation Fraser Hay
How to Plan, Document, Execute & Automate a Powerful Marketing Strategy in 2022Simplify your understanding of adtech, martech & marketing technologyAre You:Confused about adtech, martech or marketing technology?Perplexed about planning, documenting or automating your marketing?Overwhelmed about how to generate leads, signups, registrations?In a complex high tech world of acronyms, buzz words, steep learning curves and big data, this practical guide and introduction to simplifying MarTech (Marketing Technology) so your have a practical game plan that makes sense and stacks up.The current MarTech industry is estimated to be worth over $121bn, and with nearly 10,000 marketing technology solutions to pick from, get help to stack, track and crack your marketing for the year ahead.In this practical guide to simply your MarTech (marketing technology) and to create a marketing management system. You will discover many practical MarTech hints, tips, strategies, tactics and useful resources to assist you in planning, documenting, executing and automating a successful marketing technology (MarTech) strategy.Inside “MarTech Simplied: How to Make Sense of Marketing Technology & Marketing Automation”, you will learn:The 4 essential components of a practical and powerful MarTech StrategyHow to forensically dissect and reconstruct your business model for a new eraLittle known, but highly effective MarTech tools to create new sales opportunities50 Ways to engage more people onlineHow to lower your marketing acquisition costs with marketing technologyHow to automate your customer journey with your own MarTech tools stack10 Ways to increase conversions on your landing pagesHow to create a customer avatar that helps you find prospective customers onlineHow to define and automate your sales process to extend customer life time valueHow to research your market in under 7 minutes and help drive traffic to your siteDiscover a powerful 3 step approach to MarTech planning that most people get wrong5 things you need to consider when “walking in your customers’ shoes”Discover the questions, propositions and comparisons your target audience are askingHow to comply with the law and avoid losing rankings & visibility onlineIdentify and address 9 reasons of wanting to embrace a MarTech strategyThe 8 practical steps to executing your next marketing strategyAnd much, much more.
Get introduced to the 6 important areas you’ll want to automate as part of your MarTech StackAdtech & Promotion – Stack, track & Crack Your MarketingContent & Experience – Plan, Curate & Create Your Content StrategySocial & Relationships – Manage your social media profiles in one placeSales & Commerce – How to create & maximise revenue opportunitiesData – How to store, manage & interrogate your dataManagement – Make quick decisions with visual dashboards & live reportsThe author invites you to join the MarTech evolution and get the help you want or need to plan, document, execute and automate your marketing strategy. It doesn’t have to be complicated. It just needs to make sense and ensure It stacks up.Download “MarTech Simplied: How to Make Sense of Marketing Technology & Marketing Automation” now today, receive a FREE invitation to experience an Instant Breakthrough with your MarTech
Business & Economics – Sales & Marketing